Proprietary optimization methodology and full-stack loyalty framework leveraged to classify, quantify and predict consumer behavior across customer journeys.  

Data-driven marketing campaigns leveraging customer data to optimize performance, by enabling more accurate predictions about customer behavior. Make use of data for more precise targeting, personalized customer experiences and improved return on investment (ROI)  

Increase your customer lifetime value with flexible and customizable loyalty programs enriched with program partners and sales driven projects.  

More personalized experience for your customers can go a long way in building customer loyalty. The more you know about your customers, the more you can strive to accommodate their needs. ALS CRM offers best-in-class engagement and information gathering tools to help you learn more about your customers.  

Data-driven strategies that focus on targeting customers at different stages of their relationship. By using data to segment the customer population by attributes like purchase amount, recent purchases and frequency of purchasing, it is possible to appropriately target those segments and continue to build their loyalty.  

Insights-driven marketing brings strategic decisions based on data collection, analysis, interpretations and insights.     User engagement increases as marketers understand what things their customers respond to and what resonates with them.

Rewarding is 'value sharing' with customers/members who prefer rewards programs with cash value, relevance, choice, aspirational value and convenience. Get to know your best customers and reward them with special services and attention. 

Mobile frontend and backend development capabilities utilizing Akampus' proprietary optimization methodology and full-stack loyalty framework. 

Simple as that: Analyse your data and improve your loyalty program and ROI. McKinsey found that “executive teams that make extensive use of customer data analytics across all business decisions see a 126% profit improvement over companies that don’t.